Russia was included into the three of the countries in popularity of financial technical-services. The results of the research EY were published on November 21, 2019 to demonstrate it.
Experts estimated the index of penetration of financial technical-services in Russia at 82%. Higher rate only in China and India (87%). Top five also included the Republic of South Africa (82%) and Colombia (76%).
As notes RBC, in comparison with a research in 2017 the three of the states with the greatest share of the population using financial technical-services, did not undergo changes. At the same time extent of penetration of such services into the Russian Federation in two years increased by 39 items, in India and China — by 35 and 18 items respectively.
Experts connect high popularity of financial technical-services among Russians with youth of a financial system therefore consumers simpler perceive technology new products.
"The financial system of Russia began to form relatively recently, and it is not so conservative, as in Europe — the head of Financial Innovations association Roman Prokhorov says. — Actually from a stage of passbooks we passed to payments using mobile phones at once. Consciousness of our consumers is more susceptible to new products of a fintech and the popularity of these services speaks about that."
The most popular financial technical-services in Russia are transfers and payments: know 100% of respondents about such services, and the share of their users reached 90%. In other categories the awareness of citizens is from 81 to 86%, but use of some services is close to zero. Investments into securities belong to unpopular services, for example — the financial technical-market specularly displays the level of development of classical financial market of the country.
For a research of analytics of EY polled about 27 thousand users in 27 markets on five continents. Respondents were asked to estimate, how actively they use financial technical-services.